Arjun Hingorani had signed Dharmendra for Dil Bhi Tera, Hum Bhi Tere (1960), his first film as hero for Rs 51 as signing amount and a daily breakfast that was to contain strictly of tea, two toasts and butter but no jam!By Divya Solgama
Producer Arjun Hingorani thought of unique strategy to publicise his big-udget extravaganza SULTANAT [Dharmendra, Sunny Deol, Sridevi, Juhi Chawla]. He advertised the film as: ‘The picture is destined to do minimum 2 crore business per major territory'By Divya Solgama