An unemployed youth, Ashok (Shammi Kapoor) bluffs people to earn a living. He is a photo journalist and falls in love with Seema (Saira Banu). Ram Kumar(Pran) plans to marry Seema and acquire all her property. Seema falls for Ashok, but Ram Kumar comes in way. When Ashok's neighbours comes to know about his lies, they throw him out of the chawl. Ashok tries various antics to con people and is successful all the time. However, on realisation of his love for Seema and seeing the surroundings, i.e the chawl where he lives, he decides to change himself and become a better person. That is when, he comes to know that Seema is being duped by her uncle & her fiance. He brings this to Seema, notice and how he manages to get the evil Ram Kumar behind bars & acquire his love is what the story is all about. Later what follows is the plans laid to punish Ram Kumar and a happy ending.